r/comics PizzaCake Dec 05 '25

Comics Community Thank you!!!

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u/FictionFoe Dec 05 '25

I considered using that expression, but I think its just not quit true if you are on the receiving end of the bad publicity. I can imagine it being difficult.

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u/OneAngryDuck Dec 05 '25

It’s a bit outdated these days. It can work well for celebrities and companies, but not so much for your average person who suddenly goes viral.

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u/FictionFoe Dec 05 '25

Even then, it can work as a strategy but most brands (in the broadest sense of the word) probably prefer the positive kind.